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For this project, the team at Harrods asked me to produce 3 short animations to introduce the newly refurbished Toy Department. The client wanted to give a nod to retro video games, while keeping things current and adding a splash of colour to match the new colour scheme in the 4 room toy department.
We went with a blocky, faux-pixellated design as a reference to snake and tetris, and introduced fun characters to be the heroes of each film.
Content was used in-store and for social media accounts.
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